The Cedar Valley United Way will kick off its 100th campaign at the Rally for the Valley event in Cedar Falls Wednesday. Last year’s Cedar Valley United Way campaign raised over $2.6 million. Proceeds will support all the work United Way does in the community via its annual campaign. It funds 63 programs at 39 local non-profits. Local coach Jim Miller will be the guest speaker at this year’s event. All money raised at the event at this year’s campaign will go toward local programs that focus on health, education and financial stability. The event will be at the Hilton Garden Inn in Cedar Falls from 11AM-1PM.